Danger: 3 Reasons to Be Scared of Big Data
Just imagine you are sitting on your sofa watching American Idol on TV when you and your partner have a…
Using Data for K-12 Education
When 44 Atlanta schools were implicated in a standardized test cheating scandal in 2011, “data” quickly became the vocabulary word…
What Really Is Big Data? And Why It Will Change the World
Big Data is THE biggest buzzword around at the moment, and I guess it makes sense to start my new…
Solving the Riddle of Measuring Social Voice
Twitter has seen the analytics light. In a recent move of great importance, but zero fanfare, the bluebird folks have…
Marketers Leading the Charge to Unlock Value from Big Data
You often can’t get through a workday without seeing at least one headline boasting the “what if” promises of big…
From Big Data to Big Personalization
The promise of big data: Companies can better know their customers and act on that information through personalization and segmentation.…
Great Analytics Vendors: 5 Must-Have Traits
Let’s face it; the best way to make your organization more data-driven is to get the best analytics talent within…
Big Social Data Can Unlock the Power of Engaged Viewers
One of the most powerful aspects of social media and the social business intelligence it enables are the derivative properties…
Determining Perception Gap Through Twitter [INFOGRAPHIC]
4 Brands, 1 Week and 100,000 TweetsConsumers believe Sears is just for tools and electronics; is this the perception Sears…
Think Mid Data, and Triangulate: Tom H.C. Anderson on Next Generation Research Methods
I'm always happy to have occasion to talk about the meeting ground of business and analytical technologies with Tom Anderson,…
