Marketing Executives Aren’t Ready for the Social Explosion of Data
I had a chance to review the results of an interesting new global study of chief marketing officers (CMOs) by IBM, and…
Crossing the Language Chasm: Extracting Information from Foreign-Language Text
Just a few years ago, text analytics was unknown to most business people, even most data analysts. Today, more and…
World Series Analytics
IBM and the University of Southern California (USC) Annenberg Innovation Lab (AIL) have been collaborating on a project to apply…
Find Value in Online/Social Text and Sentiment: Free Report, Conferences
This is a quick entry to tell you about three things --- My free report, "Text/Content Analytics 2011: User Perspectives…
Foundation of Social Business: Defining Social and Enterprise Text Analytics
Normally, I steer clear of defining terms, primarily because of the term “exceptions”. There are exceptions to every rule so…
Write on The Emerging Role of the Analyst – SDC’s Analytics Blogarama Oct 6
You're invited to join in the Analytics Blogarama on SmartData Collective!
Text Analytics WIIFM (What’s in it for Me?)
Every day or so, someone asks me what’s hot in analytics now. My answer is simple – text. Text analytics,…
Creating a Sentimental Social Media Analytics Strategy
For many people or organizations new to social media, sentiment seems like a good place to start an analytics approach.…
Sentiment, Summits and Strategies: A Conversation with Seth Grimes
Last week, I had the great opportunity to chat with Seth Grimes about some of the work he is doing,…