In a Petabyte Age, Is Understanding Passé?
Analysts have estimated that the volume of data in enterprises of all sizes is doubling every two to three years.…
PMML 4.0 is here!
The DMG (Data Mining Group) has just released PMML 4.0, the latest and greatest version of the Predictive Model Markup…
Attribution Analysis and Campaign Efficiency – Getting More Bang for your Buck
Here’s some breaking news – GroupM has formally announced the Media Innovation Group as a separately-branded business unit. It happened…
CVM Combined with Analytics
In my previous article, I highlighted some strategies that help companies establish a culture devoted to customer value management (CVM).…
Interview: Karl Rexer – Rexer Analytics
The annual survey of Rexer Analytics is considered a benchmark in the data mining and analytics industry. In this interview, …
Here’s how to prevent mistakes in analytic projects with decision management
Syndicated from ebizQRobert Grossman had a nice post - Five Common Mistakes in Analytic Projects that made me think about…
Social Media, Corporate Decisions and Analytics
Over the past six months we have seen real-world applications of data and text mining applied on social media data…
#13: Here’s a thought…
An occasional series in which a review of recent posts on SmartData Collective reveals the following nuggets:Cloudy days aheadThe question…
Keynotes at October’s PAW: Stephen Baker and Usama Fayyad
Predictive Analytics World, coming October 20-21 to Washington DC, has a great line-up of keynote speakers:Stephen Baker, author of The…
Discovering Analytics – A Revelation or Slow Investigation?
In a May 31, 2009 article in the business section of the New York Times about techniques to evaluate the…