Strange Uses for Sentiment Analysis
We all know sentiment analysis is useful for customer feedback. We know it’s important for social media monitoring, and customer experience…
The Sales Forecast Requires Commitment not Status Quo
In today’s highly competitive sales environment, where success depends on meeting the specific needs of buyers, an accurate and timely…
From Concessions to Recruiting: How the 49ers are Changing the Way Professional Sports Work
Imagine you’re at the biggest game of the season. You sprang for the good seats, and the score has been…
Real-Time Analytics and Storm Tracking: How Utilities Can Keep Customers Out of the Dark
The east coast has been hammered this season with a deluge of winter storms – loads of snow, ice, and…
Could Data Analytics Eliminate Imperfections in the Manufacturing Process?
Many of us presume that manufacturing is a dying industry. The truth, however, is that one in six American jobs…
Facebook’s Big Data: Equal Parts Exciting and Terrifying?
Facebook, the popular social network with over 1.2 billion users world wide, has not just big, but gigantic amounts of…
NoSQL Vs. RDBMS for Interactive Analytics: Leveraging the Right and Left Brain of Data
Comparing NoSQL and relational databases is lot like comparing the left and right sides of the brain. Too much focus…
Amazon: Using Big Data Analytics to Read Your Mind
Amazon.com, the Seattle-based ecommerce giant, has always leveraged data. In one of their latest business moves, the company has obtained…
Socializing Predictive Analytics within Your Organization
With the field of predictive analytics becoming a more mainstream business discipline, the end objective for many organizations is to…
IT Doesn’t Matter… Until It Does
While most business leaders equate the Information Technology (IT) department with simply “keeping the lights on,” IT does much more…
