A Quick Guide to Structured and Unstructured Data
Big data has opened doors never before considered by many businesses. The idea of utilizing unstructured data for analysis has…
A Simple Explanation of Supply Chain Business Intelligence
Okay, so you’re ready to start using Business Intelligence optimize your supply chain because everyone else is, and it only…
What’s Hadoop? Here’s a Simple Explanation for Everyone
When you learn about Big Data you will sooner or later come across this odd sounding word: Hadoop – but…
Beware of Big Data Technology Zealotry
Undoubtedly you’ve heard it all before: “Hadoop is the next big thing, why waste your time with a relational database?”…
Collaboration Is Vital to Success [VIDEO]
The BIg Idea Video SeriesCollaboration is VITAL to Success The value derived from “Business Intelligence” comes not from the data…
Stop Guessing! Here’s How to Use Data to Power Your Content Marketing Strategy
Let’s face it, the content marketers on your team are creative types. They tend to be more focused on building…
How Data and Analytics Have Changed the Beautiful Game
Data is a rising star in professional soccer and it could soon become some teams' most valuable player. Data is…
Combining Text Analytics with Voice-to-Text
In 2001, the band Cake released a song entitled "Short Skirt, Long Jacket". It's one of my favorite songs of…
How Big Data Will Change Marketing Forever
On paper, big data is any marketer’s dream come true – thanks to the internet, if a business wants to…
Introducing the Knowledge Worker [VIDEO]
The BIg Idea Video SeriesIntroducing the Knowledge Worker There’s been a fundamental shift in the workforce over the last…