IBM Brings Sophistication to Customer Analytics and Prediction
During recent IBM analyst big data event, I learned about a new product, IBM Predictive Customer Intelligence. It extracts and…
Understanding User Expectations
Self-service access to analytics is becoming a key component when trying to expand BI and analytics access throughout the organization.…
Fraud Prevention and Customer Experience Management: How Banks Leverage Real-Time Analytics to Achieve a Balance
Back in mid-December 2013 – at the peak of the holiday shopping season – Target Corporation announced that security around…
3 Organizations That Can See the Future with Predictive Analytics
The ability to foresee the future would certainly be the ultimate competitive advantage. In reality though, no business has a…
America’s Favorite Pastime is Having a Data-Driven Renaissance
Two heads. That's what people see when looking at my dad as he identifies himself as both a die-hard Yankees…
Pageviews are Dead, Engagement is King
The pageview as a metric is dying a slow death, and you need little more than to keep your eye…
How Social Intelligence Can Identify Weak Points in Your Customer Journey and Drive Decision-Making
Where a few years ago, a social media monitoring tool may have been a nice to have and something to…
Do You Have Any Rights in the Age of Big Data Analytics?
With Big Data-related excitement on the verge of finally reaching a crescendo, many market analysts are forecasting gargantuan outlays. But,…
The Amazing Ways Big Data Is Now Used in HR
Employees are a both a business’s greatest asset and its greatest expense. So hitting on the right formula for selecting…
How the Internet of Things Is Making Food Safer
There’s a lot of hype surrounding the Internet of Things (IoT). Much of it is deserved, as the basic idea…
