96% of Companies Are Failing Miserably When it Comes to Marketing Data Insights
At a time in our history when there is more data than ever before, the overwhelming majority of companies have…
6 Amazing Cloud Based Data Modeling Tools to Try in 2017
Businesses these days rely heavily on data to make important decisions on a day-to-day basis. The flow of correct and…
What Does Big Data Mean for the Future of Social Media?
The social media industry has grown leaps and bounds in the past decade, but some challenges have persisted. Major networks…
Big Data in Big Oil: The Amazing Ways Shell Uses Analytics to Drive Business Success
The oil and gas industries are facing major challenges - the costs of extraction are rising and the turbulent state…
How Is Mobile Technology Impacting the Food and Beverage Supply Chain?
Mobile technology is positively affecting businesses across the globe, allowing for real-time data transmission, instant collaboration, and the ability to…
Control Business Costs with Workforce Analytics
Workforce analytics uses software, methodology, and data to analyze how people behave in the work environment. Many corporations use workforce…
All-Channel Marketing Is NOT Omni-Channel Marketing
I was on a panel for the news media community at the Teradata Partners conference a few weeks back. Our…
Introduction to Data Lineage
Sophisticated modern businesses like banks and insurers are data rich. Data is fundamental to their business effectiveness and efficiency.However, data…
How Should Companies Approach Big Data Discrimination?
Nearly every business strategy introduced these days usually includes some form of big data analytics. This has led to an…
How Predictive Analytics Will Affect Big Data’s Future
Predictive analytics is one of the biggest trends in business today. There are many companies investing time and money into…