Enhancing Personalization Through Explicit User Feedback
When we talk about customer data and how it's obtained (at least in the context of the internet industry), one…
How Technology Can Strengthen the Relationship between CFOs and CEOs
The relationship between a CEO and CFO is one of the most vital partnerships in any company. In the almost…
Enriching Your Account Universe: Turn Data into Revenue
There is an 8x increase in ROI on personalized campaigns, according to Forrester Research. While B2C marketers have been doing…
Encryption is the key to the data kingdom
Encryption is becoming more and more a part of our personal and professional lives. One could even argue that we…
Can Big Data Help Bridge the Workplace Skills Gap?
A significant aspect of business success involves leveraging resources to bridge gaps. Business gaps are cyclical and almost expected in…
Smart analytics: unlocking the true value of big data
Data is an organization’s most valuable resource. Data never sleeps. Every second massive amount of data is created from every…
Big Data Trends For 2016 – Predictions by Biggies
It has become imperative for companies across all industries, small or large to join the big data movement. Volumes of…
Approach Big Data Analytics Like A Lego Kit
A few months back I was having a conversation with a colleague of mine, Brad Elo. We were discussing the importance…
How Business Intelligence is Making Real Estate Easier
Real estate markets are prone to change at a moment's notice. Nothing is certain, and prevailing trends ultimately determine the…
How to Increase the Amount of Text Data for Analysis
How to Increase the Amount of Text Data for Analysis – Text Analytics Tips by Gosia