Five Reasons to NEVER Design a Survey without a Comment Field
The good news is that most researchers do, in fact, understand and appreciate the value of comment data from open-ended…
5 Dark Data Sources that Lead to Better Marketing Analytics
Marketers have greater opportunities to reach target audiences today than ever before. There are endless ways to engage with prospects…
Tips for Exploring Financial Data with Business Intelligence
One of the main advantages modern business intelligence brings to the table is the ability to perform exploratory data analysis…
How listening to our cars will improve the driving experience
Smart technology is already being used in cars, but we're just at the very beginning. It’s a given that Over-the-Air …
Why Embedded Analytics is a Game Changer for UX
As a quick recap, embedded analytics generally means including consumer-facing BI and analytics tools within a separate application, as part…
Embrace Analytic Athleticism
With today’s rapidly changing mix of analytic techniques, toolsets, and platforms, it’s difficult for any organization to be confident it…
4 Building Blocks of Great CFO Dashboards
So, you’ve been tasked with creating a dashboard for the Chief Financial Officer (CFO) of your company. How do you…
Big Data and the Evolution of Supply Chain Planning
When you buy a new piece of furniture, the typical expectation is that delivery will happen in a timely fashion. …
Rethinking Big Data’s Usability
The emergence of Big Data has forever changed the face of business. With so much information available, business decisions in…
