Predictive Analytics Methodologies Could Be The Secret To Great Emails
MIT engineer Ray Tomlinson sent the very first email back in 1971. Nearly 50 years later, we are still trying to…
Artificial Intelligence is Unlocking the Secret to Boosting Employee Retention
Employee retention has been a problem for employers for years. It has become an even more serious concern in recent…
How The Online Gaming Industry Uses Big Data Analytics To Grow
Online casinos are fast becoming one of the most lucrative industries in the world. It seems that these venues are…
Predictive Analytics Causes Employment Boom in Content Marketing Profession
Despite the lack of coverage, the topic has received the content marketing industry is being affected by predictive analytics in…
This Is What’s Next For the Data-Driven eCommerce Charge
Data scientists have a prominent place in today’s society. They’re a big part of every industry, and just about everyone…
Hadoop-Based Predictive Analytics Improves Extreme Weather Forecasting Models
Few professions receive as much criticism as meteorologists. Over the years, people have complained that weathermen are notoriously unreliable. They…
Data-Driven eCommerce Case Study: Cohorts and Segmentation
E-commerce is a rapidly evolving field. It is growing at a remarkable pace, largely due to the evolution of big…
Is Big Data Causing Insurance Actuaries to Move Away from Using Credit Scores?
Insurance companies have literally spent decades fine-tuning their actuarial models. In the 1990s, they began using credit scores to assess…
How Fintech is Using Web Data For Financial Intelligence
The ease of data access has led to a paradigm shift in the way businesses operate. In the present state,…
See Why Businesses Can’t Do Without Customer Data Collection
There’s a big difference, however, between knowing that customer data is valuable and knowing how to go about collecting that…
