An Interview With Tom De Ruyck of BAQMAR
Tom De Ruyck is a fellow Market Researcher who also very interested in Next Gen research techniques. Located in the…
How to Measure Emotions in Branding and Advertising Research
Today I thought I’d continue my discussion (from last month) with one of our psychology experts, Holly Morrell. TOM: Holly,…
The small impact of business rules on the big players
Jim Sinur brought up an interesting point today when he blogged IBM, Microsoft, Oracle and SAP have bought Business Rule…
Machine Perception and Learning of Complex Social…
Machine Perception and Learning of Complex Social Systems Reality Mining defines the collection of machine-sensed environmental data pertaining to human…
The Commoditization of Analytics
The Commoditization of Analytics The delivery of profit-boosting initiatives in a downturn economy has never been greater for…
“In the following Edge original essay, Taleb continues his examination of Black Swans, the highly…”
“In the following Edge original essay, Taleb continues his examination of Black Swans, the highly improbable and unpredictable events that…
On Best Buy’s success and being decision-centric
Last week I saw a post comparing Best Buy and Circuit City - one thriving and one going into bankruptcy…
Anderson Analytics Featured in Newest Forrester Report on CRM2.0/SNS
Forrester Research Vice President & Principal Analyst, William Band just released a new interesting report on CRM2.0. In the report…
Data Mining Combined With Predictive Modeling Equal 3D Data Visualization
The interaction and cooperation between computers and the human brain is at a crossroad. There are some who believe that…
Using decision management to prepare for an unknown future
Recently, Ronan Bradley discussed the challenges for banks in the area of compliance, given the rapidly changing environment. He made…