Big Data: We Have the Technology, but Do We Have the People?
Organizations are awash in big data, opening up huge opportunities to understand and predict customer preferences and market growth.
The Year of Text Analytics
NGMR Text Analytics Predictions for 2012 Though I’ve been posting predictions all week I haven’t made any myself yet. Today…
Ring in the New Year with New Data Products
For web-based businesses, and of course, those with a web presence (which is just about everyone) there’s a goldmine of…
From Plain User Testing to an Integrated UX Approach
This is a guest post from David Barker. Why is it people are so keen to embrace user testing but…
2012 Market Research and Analytics Job Predictions
2012 NGMR Recruiter Predictions (Predictions Part III of V)
How I Estimate (Social/Sentiment/Text Analytics) Market Size
Business loves market-size estimates. They quantify opportunity, measured as the gap between an existing and an addressable market, with growth rates…
The Data Analytics of New Year’s Resolutions
Author: Amanda BrandonSpotfire Blogging Team * What’s the one thing a majority of Americans are doing in the early days of…
How To Automate Google Analytics Reporting
Read more of How To Automate Google Analytics Reporting at Note: This post is for Google Analytics, Google Adwords, and…
How Big is Big Data?
I have been doing a lot of behind the scenes work lately (talking on the phone or in person with…
Big Data is the Answer – What was the Question?
The Big Data Analytics promise: enable “data monetization” through more timely, more accurate, more complete, more granular, more frequent decisions. So, what exactly are…