Predicting Lying and Predicting Dying
Who benefits by predicting your behavior? Organizations do—companies, governments, hospitals, and political campaigns. They employ predictive analytics, technology that learns…
Technology and the Effective Marketer
In this post, I'll focus on customer intelligence driven marketing and the proper use of data. In the "information economy,"…
The Fundamental Techie
IT Personality Traits That May Surprise YouIt’s a buyer’s market when it comes to top IT talent. As enterprise technology…
Internet Topology: Massive and Amazing Graphs
I selected a few from this Google search. Which one is best? Re-usable in other contexts? What about videos showing…
Lots of Data Does Not Equal “Big Data”
by Joseph Rickert by Joseph RickertWhen talking with data scientists and analysts — who are working with large scale data…
Unstructured Data: A Contrarian’s View
“If you analyzed the flow of digital data in 1980,” Stephen Baker wrote in his 2011 book Final Jeopardy: Man vs.…
Your Phone, Big Data and the Cloud
Author: Mike Smitheman, VP of Marketing at GoodData Do you sift through your email 50 times a day because you’re afraid…
Stop Calling Social Analytics Intelligence
Everyone is saying social analytics and monitoring tools are social intelligence, and this needs to stop in order for the…
The New Predictive Profession: Odd Yet Newly Legitimate [BOOK REVIEW]
Here's a review of my book Predictive Analytics from Robert Nisbet, Ph.D., a leading consultant, author, and predictive analytics instructor…
Big Data Empowers the InterContinental Hotel Group
With 4,602 hotels across the globe and 675,982 hotel rooms, the InterContinental Hotel Group is collecting massive amounts of data…