The NSA, Link Analysis and Fraud Detection
The recent leaks about the NSA’s use data mining and predictive analytics has certainly raised awareness of our field and…
5 Steps to Setting your Big Data Goals
We all have goals, or at least should. We all have goals, or at least should. I’m reminded of a…
What Could Immigration Reform Mean for Analytics?
Immigration reform has been on the lips of almost every political commentator in the past few weeks. The topic is…
Data Use Holds Potential in Insurance Industry
The insurance industry holds immense potential for business intelligence transformation. At a base level, selling insurance is about knowing customers…
Using Data to Fight Counterfeiting
Whether advertised on seedy websites or peddled on Manhattan’s Canal Street, counterfeit goods remain a serious problem for U.S. businesses…
Using Data Science on TripAdvisor Reviews (Part 1)
This will be the first of a series of posts that show the knowledge that may be extracted from TripAdvisor…
High-Performing Predictive Analytics with R and Hadoop
I'm a bit late catching up on this, but Mario Inchosa (Revolution Analytics US Chief Scientist) gave a standing-room-only talk…
Solving the Riddle of Measuring Social Voice
Twitter has seen the analytics light. In a recent move of great importance, but zero fanfare, the bluebird folks have…
The Science of Crisis Communication
Early in the film Minority Report, police arrest a man for murder. It is not a killing he has actually…
Marketers Leading the Charge to Unlock Value from Big Data
You often can’t get through a workday without seeing at least one headline boasting the “what if” promises of big…