How Big Data can Help Marketers Cater to an International Audience
We live in an international market, but the art of catering to multiple cultures has yet to be perfected and…
Analytics for Emotional Examination?
By their very natures, it can be said that big data and analytics are decidedly based in the languages of…
Analytics Continue to Make Waves in Marketing
Marketing was one of the first major avenues of modern business operations where big data and analytics were prominently applied,…
Semantic Business Vocabularies and Rules
For many in the traditional applications development community, “semantics” sounds like a perfect candidate for a buzzword tossed at management…
The Cloud Can Help You Get Smarter, If You Let It
One of the potential benefits of cloud computing to access business applications and data is its potential to improve the…
First Look: Provenir Big Data Listening and Engagement Platform
I recently got an introduction to the Provenir Big Data Listening and Engagement platform. Provenir is a cloud-based platform that…
A BI Self-Service Debate: Can Users Be Trusted?
At SAP TechEd in Amsterdam this week, I had a conversation with SAP mentor Steve Rumsby about BI self-service and…
The Who, What and Why of Big Data [INFOGRAPHIC]
Research has indicated that the organisations that are already implementing a big data strategy are outperforming their peers. Organisations that…
PROS Will Acquire Cameleon to Enhance Sales Effectiveness
PROS Holdings, a provider of price and revenue optimization software, has an agreement in principle to acquire Cameleon Software, which offers…
Nuevora Takes Flexible Approach to Big Data Analytics
While covering providers of business analytics software, it is also interesting for me to look at some that focus on…
