Union Pacific Railroad Turned to the Industrial Internet to Stay on Track
Union Pacific Railroad, the largest railroad company in the USA, has adopted big data in many aspects of its operations.…
The Math Says Yes, But Human Behavior Says No
Data scientists are busy writing algorithms to optimize employee productivity, improve trucking routes, and update retail prices on the fly.…
Using Data for K-12 Education
When 44 Atlanta schools were implicated in a standardized test cheating scandal in 2011, “data” quickly became the vocabulary word…
What Really Is Big Data? And Why It Will Change the World
Big Data is THE biggest buzzword around at the moment, and I guess it makes sense to start my new…
First Look: SAP Predictive Analytics Update
I got an update from SAP on their Predictive Analytics products. Back in December I got a briefing on the…
Visualizing Katrina’s Strongest Winds with R
Here's a new picture of the devastation wrought by Katrina in 2005. This image shows the maximum wind speeds of…
How Nike is Using Data to Help Save the Planet
The market is supposed to tell companies how well they are doing. If they are making a product and selling…
The Science of Crisis Communication
Early in the film Minority Report, police arrest a man for murder. It is not a killing he has actually…
Is the Purpose of Analytics Just to Turn a Buck?
Ask just about any company why they are jumpstarting an analytics program and you’ll undoubtedly hear phrases like “We…
From Big Data to Big Personalization
The promise of big data: Companies can better know their customers and act on that information through personalization and segmentation.…
