SundeepKapur1

222 Articles

Leveraging the Offer Within

You don't have to offer everyone the same deal. People are willing…

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Here are 6 of 17 Best Practices

A group of marketers got together last week to chat about best…

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The Best ‘NEXT’ Campaigns

So much time & money is spent on converting prospects into customers…

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Building Relationships: 52 First Dates

Yesterday I wrote about engaging the recipient with the pizzazz of the…

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Relationship Marketing: An A/B Test!

If you received a message from a relationship company you knew -…

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Once Again: Unsubscribe Best Practices

Now that the holiday blitz has passed and email frequency has returned…

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Converting Prospects into Repeat Buyers in Five Steps

Here are five best practices that work for marketers to convert their…

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Email Resolutions for 2010 – Part II

Here are the other six resolutions for an email marketer in 2010.…

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A Tale of Two People

I stayed at a very nice resort recently. My check-in experience was…

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How to Accelerate Insight

Organizations from across the globe have descended in DC to engage in…

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