SundeepKapur1

222 Articles

Very Simple Segmentation Ideas for Retailers

Segmentation Strategy is a pretty common theme among eMarketers; we’ve covered some…

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Segmentation is About Precision

Precision is a key tactic to creating relevance & engagement. To achieve…

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Nine Really Simple Segmentation Strategies

Segmentation can be as important as any other component of message development.…

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You Have to Segment Your List

Digital marketing is an effective way to control costs costs and measure…

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15 Things You Should Be Doing for Social Media Success

Here are a few things to consider to drive social media success.1…

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The Power of Transactional Messaging

Transactional messages are essential to drive effective engagement. People expect you to…

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How to Drive Results Quickly…

1) Understand your Customers Don't assume your previous customer insights hold true,…

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13 Tips for a Better Web Site

1 - Choose an effective color that matches your brand. Have less…

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Creating a Plan for an EBM Strategy

You need to be able to respond effectively to simple and complex…

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Five Steps to Creating an EBM Program?

People interact with you for a reason. It is an event that…

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