Holiday Retail: A Perfect Setting for Analytics Use
At the end of every year, retailers all over the world in…
Governance Helps Perfect Big Data Initiatives
Sometimes, it can seem as if for every trend piece in the business…
Companies Can Do More With Big Data
Recent research makes it clear that big data – and by association,…
Analytics Continue to Make Waves in Marketing
Marketing was one of the first major avenues of modern business operations…
Balanced Teams Necessary for Big Data Initiatives
Due to the amount of time that people in the tech and…
Avoiding Potential Snags in BI Initiatives
Business intelligence analysis platforms are at a precipice, in terms of popularity and…
Sentiment Analysis Vital to Business Intelligence
For any company worth its salt, optimal business intelligence relies on having…
The Scientific Nature of Big Data in Action
Most people have, at one point or another, heard the phrase "It's…
Uses for Analytics and Big Data in Marketing
It's natural that the varied applications for big data and analytics would extend…