AI technology has been a gamechanger for a number of companies in many different industries. One of the industries that has been most affected by developments in AI has been video production. Companies are expected to spend over $7.4 billion on AI for video creation by 2033.
There are a lot of great reasons to use AI for video production. We are going to cover some of them in this post.
Live streaming is essential for creators, businesses, and organisations to connect with their audience. However, its success can largely depend on the production quality. Hiring a professional streaming services provider can enhance your live stream whenever your company holds an event.
But with many providers to choose from, how do you know that a particular team is right for you? Here’s what you need to look for when choosing a team that provides live streaming services with the use of AI.
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AI Has High-Quality Audio and Video Capabilities
One crucial feature you should look for in a live stream production services provider is quality. Audiences expect professional quality in both audio and video. Even a small glitch can prompt them to leave your live stream event in a heartbeat.
The best provider should offer high-definition video and crystal-clear audio to ensure the live broadcast looks and sounds polished from the first second down to the last. Your provider should be able to offer the following:
- HD or 4K Video: Clear and sharp visuals make your video stream look professional and well done.
- Multiple Camera Angles: They should know how to switch camera angles in seconds for an engaging live event.
- Professional Audio Equipment: Sound engineers operate microphones and mixers to bring a balanced, clear sound without background noise and echo.
Delivering high-quality video and audio can fully immerse the audience in the live video streaming with zero distractions. That’s all possible with the team’s cutting-edge technology, from cameras to audio tools.
Experienced Team and Technical Expertise
Holding a successful live stream needs more than good equipment. You have to assemble a team of experts who can manage the technical side of online live events, solve issues, and make sure that everything runs well. The team should have:
- Production Managers: They oversee the entire live event and work closely with you to align the creative and technical elements with your vision.
- Experienced Technicians: These people set up the streaming equipment, manage the stream, and attend to problems in real time.
- Backup Plans: Online live broadcasts are vulnerable to technical problems, so the team must have backup internet connections and alternative power sources to reduce disruptions during the event.
An experienced team can flawlessly manage the live streaming event from start to finish. Some trouble may happen behind the scenes, but the team can handle it like a real boss.
Customisable Streaming Solutions
Every event is unique, and companies providing live streaming production services should offer solutions that cater to the needs of your event. AI also makes it easier to edit video content. Regardless of whether it’s a conference or product launch, the provider should have:
- Platform Integration: They should live streaming platforms like YouTube, Facebook, Zoom, or a custom platform, depending on the goals and audience. The team should know how to hold a YouTube live or Zoom conference anytime.
- Branding and Graphics: The team should make the logos, custom overlays, and lower thirds to emphasise your brand during the stream.
- Interactive Features: The live streaming platform usually has options for Q&A sessions, live polls, and chats to engage with the audience during the event.
- Tailored Packages: Providers should offer packages that meet your budget and event size. The setup can be a simple one-camera production or a multi-camera one with animations, graphics, and promotions on social media platforms.
Getting a team with a customisable approach to your live stream lets you fulfil your event’s objectives and improve the viewer’s experience.
Reliable Internet and Streaming Infrastructure
Live streaming requires a stable internet connection. Your provider should guarantee that your video content will stream without buffering or low-quality playback. Make sure your event has enough bandwidth to stream the video smoothly without competition from other networks.
The provider should also use Content Delivery Networks to distribute content through servers worldwide to reach a global audience. They will also need to provide backup internet plans for potential connection issues.
A reliable internet infrastructure in the era of streaming technology is important for ensuring an uninterrupted stream and a consistent experience.
Post-Production and Analytics Support
The live stream may end the moment you wrap it all up, but you still need to do some work behind the scenes with your providers. For their part, the providers need to record and make edited versions of the live stream for on-demand viewing and promotional purposes.
The team also needs to create highlight reels or edited clips of key moments in the live stream to share on social media or add to future marketing campaigns.
You’ll know how you did in the live stream when the team creates a detailed report on the viewer engagement, stream duration, and geographic data. This information can help you plan future webinars with the audience’s preferences in mind.
Find a live streaming team with extensive knowledge and experience with post-production and analytics work to help you fine-tune your future content.
Work with a Live Stream Production Agency That Understands AI
Choosing the live stream production service provider to handle your live streaming can greatly influence its outcome. Working with them can help you create high-quality live streams on Facebook Live or other free streaming platforms to reach a broader audience. You will want to make sure that they know how to use AI, since that can be great for creating better videos.
These providers can also give experienced support, a reliable internet connection, and extensive post-production work. Tick all the boxes when looking for a live stream provider for seamless, impactful live stream work that helps you achieve your goals.