The Power of Transactional Messaging
Transactional messages are essential to drive effective engagement. People expect you to…
What it means to me to be a free agent
Seth Godin posed 16 questions for people making a living as a…
LinkedIn mines data for future job paths
Let's say you're a 26-year-old accountant. You're wondering about your future, and…
Why Learn R? It’s the language of Statistics
In the Introduction to his book “R for SAS and SPSS Users”…
Online and offline become 1: a new era has begun (part 1)
I recently came across two interesting articles that are closely related to…
A/B Testing and the Need for Clear Business Objectives
The website http://videolectures.net/ contains a wealth of interesting lectures on a wide variety…
Four Essentials for Enabling Pattern-Based Strategies
Economic turmoil has brought widespread recognition that businesses must improve their ability…
