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Hyper-local

January 10, 2010 by Michael Fauscette
with 299 views
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The recent rumors around Google acquiring Yelp (which of course have subsequently fallen through) and my recent use of several location based apps like FourSquare and EveryBlock caused me to start thinking about the emerging re-focus on local business. I think that several technologies have finally matured enough to have a real impact... [read more]

Google in talks to acquire Yelp?

December 19, 2009 by Michael Fauscette
with 363 views
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The rumors hit the street yesterday that Google is in talks to acquire Yelp. Google has made it no secret that they want (or maybe need is a better word) to gain access to local businesses in what might be thought of as their own bid for the "long tail." As the enterprise ad / search market gets more saturated the only place to look... [read more]