master data management
The New MDM-It’s Not What You Think!
As many of you know, I have a keen interest in the environment. (Don’t even get me started on the whole global warming (weirding) topic!) I’ve often written about corporate sustainability and am enjoying the work I’m doing with Honeywell on marketing their energy management solutions. In doing that work, and some work for one of my... [read more]
How do you define your master data?
There are numerous definitions for “master data” ranging from one sentence to a few paragraphs. This is perhaps the most straightforward one I’ve come across: Master data is the core data that is essential to operations in a specific business or business unit. - via Whatis.com A clear and simple definition, yet... [read more]
Rise of Social CRM and how IT & BPO Companies can Profit from it
In my first post of this year published on January 2nd, titled 2010: Year of Social CRM, I highlighted why Social CRM is important and why NOW is the time to invest in it. In little more than three months since then, many CMOs and brand managers have realized the need for engaging Customers through Social Media channels and companies... [read more]
A fresh take on SAP's strategy under the new Co-CEO's
I attended a roundtable Monday with SAP's new co-CEO's, Bill McDermott and Jim Hagemann Snabe to get an update on their business strategy. SAP has had a few rough years and was hit especially hard by last years recession. They have taken quite a bit of criticism over their slow to execute cloud strategy and their attempts to push... [read more]
They’re Baaaack! IT Spending in Retail Returns
In the arena of retailing, we’re all players. But many of us are also spectators, sitting high up in the stands and watching as the game plays out. Lately, the retailing game has been a blood sport, and household names—Circuit City, The Sharper Image, and Linens n’ Things among them—have been casualties.We’ve been working with... [read more]
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