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chief business intelligence officer

#18: Here's a thought...

July 25, 2009 by BrianRoger
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An occasional series in which a review of recent posts on SmartData Collective reveals the following nuggets:Less is moreWe live in an era of plenty. As marketers, we need to help our companies focus and prioritize on the things that matter most to our customers. Since marketing is responsible for the “voice of the customer,” we must... [read more]

Is the time ripe for appointing a Chief Business Intelligence Officer?

July 22, 2009 by Peter Thomas
with 200 views
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Business IntelligenceOnce more I have decided to pen this article based on a question that was raised on LinkedIn.com. The group in question on this occasion was Business Intelligence and the thread was entitled Is it time that the CBIO (Chief Business Intelligence Officer) position and organization become commonplace in today’s... [read more]