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sentiment analysis

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Big Data, Unstructured Information Analysis is More Than Sentiment.

February 6, 2012 by Luca Scagliarini
with 294 views
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Unstructured information is a significant part of the Big Data phenomena but automatic sentiment analysis is less than the tip of the iceberg for how to strategically use Big Data. [read more]

Using Sentiment to Understand Your Consumer & Your Competitors

November 8, 2011 by Jennifer Roberts
with 144 views
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One of our senior analysts, Peter Knoblock, wrote up a great post about sentiment: Sentiment – A Potential Mirage on the Data Horizon where he talked about using terms and themes to truly understand consumer sentiment. I thought it would also help to provide a visual explanation of how we use an idea called dimensions to bring clarity... [read more]

Find Value in Online/Social Text and Sentiment: Free Report, Conferences

October 17, 2011 by Seth Grimes
with 61 views
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Seth Grimes announces a free report on text and content analytics, symposium on sentiment analysis in San Francisco (Nov 9) and the Text Analytics Summit in San Jose, CA Nov 10-11. [read more]

WayIn Adds Another Dimension to Polling

August 26, 2011 by Alex Olesker
with 47 views
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77% of respondents think my bear can get into law school, but I remain skeptical Like others here at CTOvision.com, I’ve also begun playing around with Scott McNealy’s new venture WayIn and already see some interesting potential. WayIn allows users to ask questions about pictures they post to make visual polls for other users. You can... [read more]

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Mining for consumer behavior in Tweets

November 5, 2010 by Themos Kalafatis
with 1,992 views
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In the previous post we discussed the first steps necessary to understand what consumers write in their Tweets regarding their recent visit to a shopping Mall. In this post we will see how from this information Marketeers are able to understand spending patterns, know what consumers liked about their visit to a shopping Mall and know... [read more]

Monitoring your brand: Sentiment analysis

August 27, 2009 by Michael Fauscette
with 1,472 views
2

Earlier this year at SAP's Business Suite 7 launch I saw a demo of some text analytics capability developed by Business Objects for sentiment analysis used as a kind of an online sentiment monitor feeding into SAP CRM. Interesting concept and one that is increasingly compelling for businesses as more and more real time social content... [read more]

Social Media Monitoring with ScoutLabs - Interview

April 6, 2009 by Themos Kalafatis
with 173 views
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During my previous posts i have shown some examples of Sentiment Analysis using Twitter. I came across a Sentiment Analysis product named ScoutLabs which is able to give insights on what customers are saying on the Web about a product or service and decided to get an interview from ScoutLabs CEO Jennifer Zeszut :- Please tell us about... [read more]