privacy
What’s Next – Predictive Scores for Healthcare?
New gene sequencing technologies are now making it feasible to read an individual’s DNA for as little as $1,000 USD. If there is predictive value in reading a person’s gene sequence, what are implications of this advancement? And will healthcare data privacy laws be enough to protect employees from discrimination? [read more]
Digital Universe Study: The Big Hype
"In my last post, I discussed some of the key points in the 5th annual Digital Universe study from IDC, released by EMC in June. Here, I consider a few more: some of the implications of the changes in sourcing on security and privacy, the importance of considering transient data, where volumes are a number of orders of magnitude higher, and a gentle reminder that bigger is not necessarily the nub of the problem." [read more]
Data Tracking for Asthma Sufferers?
By capturing data on inhaler usage, a Wisconsin doctor proposes that asthma sufferers can learn more about what triggers an attack and the medical community can learn more about this chronic condition. However, the use of such a device has privacy implications that need serious consideration. [read more]
The Next Wave in Recommendation Systems?
While some internet privacy experts fret over use of cookies and web profiles for targeted advertising, the quest for personalization is about to go much deeper as web companies create new profiling techniques based on the science of influence. [read more]
Response to German privacy fears
Germans tend to be more concerned than others about data privacy. But do they want to be treated as indistinguishable members of a vast herd? A response to German fears and apprehensions. [read more]
Identity Mixer: better online identity management?
A new technology at IBM Research, Identity Mixer, could give people a chance to dole out their data piecemeal--providing just enough personal information to get the needed products or services. [read more]
How generous will you be with genomic data?
With the coming flood of genomic data, each of us will be facing a choice: How much of this information do we want to know--and to share? This post points to a survey on the question. [read more]
Your Personal Data: Wither Privacy? Take Stephen Baker's Poll
Every time I encounter 'personal data' and 'privacy' in the same sentence I experience a tinge of dread. No doubt because 'personal data' and 'privacy' are usually accompanied by 'compromised' and 'breached'. I conjure images of lavish lifestyles being financed, unwittingly by me, all because I partook of a quotidian e-commerce exchange... [read more]
The (still) coming privacy boom
With public fear rising about the loss of privacy in today's data economy, why is it taking so long for companies to sell privacy as a premium service? [read more]
We will be monitored, step by step, meal by meal
A look at a future in while sensors will monitor and measure human health and activity, in homes and on the road. [read more]
The Social Customer Bill of Rights
The social web has empowered and changed behavior and in general is having a broad impact on the way people find information, share information, make decisions and interact on both an individual level and with organizations. In previous posts I've looked at the new generation of hyper-connected or Gen C and looked at how the social web... [read more]
Technology Today, #20: David Siegel and The Semantic Web
After a bit of a respite, Technology Today is back. I read quite a bit about emerging technologies. Rarely, however, will I have to put down a book and attempt to process the gravity of what I have just read. I recently had that experience multiple times while reading Pull: The Power of the Semantic Web to Transform Your Business... [read more]
Are Unsubscribe Confirmation Emails CAN-SPAM Compliant?
A new article in Email Responsibility discusses the debated topic of unsubscribe confirmation emails. Recently, the writer of the article unsubscribed from an Omaha Steaks email and received a “we have removed your email address” confirmation email message. It was the authors first time ever receiving an email of this kind,... [read more]
New Media Literacies
New Media Literacies (NML), a research initiative based within USC’s Annenberg School for Communication, explores how we might best equip young people with the social skills and cultural competencies required to become full participants in an emergent media landscape and raise public understanding about what it means to be literate in a... [read more]
Smarter Cruise Control With Analytics
As readers of this blog know, I am always on the lookout for examples of Monday Morning Analytics in action. I stumbled on an unusual and neat example recently. I was in Chicago last week to give a talk on analytics at Navteq, possibly the world’s largest provider of mapping data and related services. I heard that Navteq map... [read more]
Revenue Science: Companies already know who they want to target
Listen to the interview: I was in a hotel in Abu Dhabi when I saw a familiar face. It was Basem Nayfeh, chief technology officer at Audience Science, a leading behavioral targeting company. When I was writing The Numerati, Audience Science was the leading competitor to Tacoda. Both companies tracked the behavior of Websurfers... [read more]
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