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Hadoop in Advertising & Media: Is Data Analytics Making Old Media New?

October 2, 2014 by Sameer Nori

Hadoop in advertising and media.

Imagine the chance to truly connect with a customer. Imagine if you knew what movies and television shows they watched, and not only when, but how often. Imagine knowing what screen they watched it on and how they shared it socially. Imagine knowing what they like, or dislike, and knowing it in real-time.[read more]

Shadow IT: Turning Tech Rogues into Tech Champions

October 1, 2014 by Kyle Cebull

Shadow IT.

By leveraging employees who are deploying their own software, you can gain valuable insight into the needs of your users, make changes and turn rogues into evangelists and champions. Remember to constantly survey and understand employee wants and workflow issues.[read more]

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5 Big Data Hadoop Use Cases for Retail

September 30, 2014 by Sameer Nori

Hadoop for retail.

How does Apache Hadoop help retailers? Apache Hadoop is not just a data storage and processing framework - it is an transformational platform, especially for retailers who want to analyze customer data and improve revenues and the general customer experience.[read more]

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CAPEX Deferred Eventually Makes the Company Sick

September 22, 2014 by Paul Barsch
1

Risky Business column.

Instead of investments in IT, machinery, buildings and more, CEOs and CFOs are content to predominantly spend cash on stock buy-backs and/or dividends. Deferring CAPEX spend, or “sweating the assets” will work for a little while, but it’s not a strategy for long-term success.[read more]

Using esProc to Compute the Online Time of Users [PART 2]

September 15, 2014 by Jim King

esProc. 

In last part we mentioned that the Operation Department of the Web Company brought about a new demand: adding new conditions to the way the online time are computed. As IT department was using esProc as the tool for computation, it's easy to handle such changes in requirements.[read more]

The Interplay of Software and Hardware with Business and Consumers

September 12, 2014 by Robert Kugel

Analytics.

“What’s next?” is the perennially insistent question in information technology. One common observation about the industry holds that cycles of innovation alternate between hardware and software. New types and forms of hardware enable innovations in software that utilize the power of that hardware.[read more]

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5 Powerful Ways Retailers Can Leverage Big Data and Hadoop

August 30, 2014 by Michele Nemschoff
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Leverage big data and Hadoop.

Big data isn’t just for developers and analysts in the technical arena. In today’s digital age, big data has become a powerful tool across industries. In fact, many retailers are experiencing major growth thanks to the big data industry. According to research by Monetate, retailers have big plans in store for big data. Let’s take a look at big data initiatives throughout the retail industry.[read more]

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Can Fossil Analysis Software Help Us Plan Curriculum?

August 20, 2014 by J. Kevin Byrne

Fossil analysis software.

Paleontologists use (free) software (known as PAST) for their statistical analysis. I bumped into it via key-word web-search to support academic planning I was doing. I offloaded it, took a close look, and I discovered I could use a specific menu within it (hierarchical analysis) to help reconceptualize curriculum at my design college.[read more]

We Need an "Internet of Not Only Customers"

August 8, 2014 by Peter Perera
2

Internet for not only customers. 

CRM software vendors tout a similar story-line. “Focus on customers”, they all say. SalesForce, for example, advocates creating an “Internet of Customers” and become a “Customer Company”. But paradoxically, customer fixation may not be how to best improve customer growth, engagement and customer experience. If anything, establish an “Internet of Not Only Customers”. Turn into a “Connections Company”. To help pull this off, CRM software needs to be more context-aware and behave more like a graph database. Knowing customers requires also knowing all their possible contextual identities and corresponding connections to others.[read more]

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Where in the World Does All this ESRI World Data Come from?

July 31, 2014 by Shawn Gordon

ESRI World Data.

ESRI does have data sets of their own that are available both for free, and for licensing. They have their own demographers who come up with various cool products like “Tapestry”, which shows life groups and their habit patterns, so you could research in there and discover NASCAR fans are good at recycling.[read more]

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3 Organizations That Can See the Future with Predictive Analytics

July 26, 2014 by Michele Nemschoff

Predictive analytics.

The ability to foresee the future would certainly be the ultimate competitive advantage. In reality though, no business has a crystal ball for making critical decisions. That’s why all critical business decisions have always carried a certain amount of risk. This risk has always and will always be part of the competitive game.[read more]

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Multi-Channel Retail: Where Big Box Meets Big Data

July 22, 2014 by Charles Settles

Retail and big data.

Amazon’s highly publicized unveiling of their Prime Air project was seen as a warning shot across the bow of logistics giants UPS and FedEx, but Walmart would do well to pay attention too. As noted in part one of this two-part series on multichannel-retail, Walmart’s dominance is as much because of their investment in distribution as it is because of their low cost of goods sold.[read more]

What Is .net Framework?

July 3, 2014 by Chris Misterka

Microsoft .net.

Microsoft .NET Framework is a project originally started by Microsoft during the 1990s. The original name for it was Next Generation Windows Services. Simply put, it is a programming framework that Microsoft released for the Windows operating system that allows software developers to create applications easier than ever before.[read more]

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Big Data Is Changing Every Industry, Even Yours!

July 1, 2014 by Bernard Marr

The Big Data Guru column.

For a business, the ability to have its production, stock control, distribution and security systems all connected and talking to each other will mean greater efficiency and less waste. Every area of industry is learning to reap the benefits of big data analysis, and it looks certain that finding innovative methods of gathering, recording and analyzing data is going to play a big part of business in the foreseeable future.[read more]

Empowering the Business Ecosystem with Business Intelligence [VIDEO]

June 30, 2014 by Ray Major

The BIg IDEA video series.

There is a lot of information that resides in a company's database that can be very useful to vendors, suppliers, distributors and more. By providing this data to the right people, you now enable them with the ability to make better business decisions based on understandable, easy-to-use information.[read more]