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Data Management

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Big Data: The 4 Layers Everyone Must Know

July 29, 2014 by Bernard Marr

The Big Data Guru column.

There is still so much confusion surrounding Big Data. I thought it might help to clarify the 4 key layers of a big data system - i.e. the different stages the data itself has to pass through on its journey from raw statistic or snippet of unstructured data (for example, social media post) to actionable insight.[read more]

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If You Think Data Security is IT’s Responsibility, Think Again

July 23, 2014 by Tamara Dull

The Big Data MOPS Series.

What does Ebay, Living Social and Adobe have in common? These companies, among countless others, have all experienced a significant data breach in the last year. While these breaches have cost millions of dollars to fix, they’ve also cost some executives their jobs. If you don’t think data security is important, especially in this new age of big data, think again.[read more]

Do You Have Any Rights in the Age of Big Data Analytics?

July 23, 2014 by Lachlan James

Your rights and big data.

With Big Data-related excitement on the verge of finally reaching a crescendo, many market analysts are forecasting gargantuan outlays. But, as more organizations begin to explore the potential of Big Data Analytics in greater depth, many practical, moral and legal challenges will further emerge, requiring our attention.[read more]

Verizon Flirts with Thin Data Rights Line

July 23, 2014 by Tracey Wallace

Verizon.

The data brokerage game is beefing up, and Verizon just made a massive push to secure its top dog status on the big data radar. With more than 1 million customers, Verizon Wireless is the leading wireless carrier in the United States, ahead of competitors AT&T, Sprint and T-Mobile.[read more]

How 3 Non-Traditional Media Companies Use Media Strategy to Win Big

July 21, 2014 by Samantha Meckler

Media strategy.

There is plenty of ambiguity around the term "media." To the paranoid, it means propaganda or tabloids. To others, it is news and information. In commerce, media means engaging with customers. In tech it's often just a noun – a tangible source for knowledge, like a mobile app, a tablet, a website. In grad school, media was simply the means of influencing an audience via communication.[read more]

A Case for Digital Transformation in the Pharmaceuticals Industry

July 21, 2014 by Mithun Sridharan

The pharmaceuticals industry.

Digital technologies and internet have been instrumental in dislodging the pharmaceutical industry from the cozy position it once occupied. For the industry to rejuvenate itself, it has to leverage the very tools that brought about this shift.[read more]

How Data and Analytics Can Help the Developing World

July 19, 2014 by Travis Korte

The Developing World.

While commentators routinely discuss the opportunities for the United States and many other developed countries to use data and analytics to improve the lives of their citizens, the many opportunities for data to transform the developing world are less well-known.[read more]

Using Data to Build a More Effective Content Strategy

July 18, 2014 by Jess Martin

Content strategy and big data.

With all the competition out there, setting your business’ content strategy apart can seem like an insurmountable task. But in reality, it can be as simple as taking a deeper look at some key data. Here’s how you can harness your data to develop a more effective business content strategy.[read more]

IBM & SoftLayer One-Year Later: Leader in Data Centers, Cloud and Big Data

July 17, 2014 by Rachel McAree

Data center.

Almost exactly one year ago today, IBM acquired the cloud company (SoftLayer) and ever since has become one of the front-runners in the data center world. Keep in mind, IBM was the “dark horse” in the data center and cloud race – when other companies like Amazon and Facebook were building huge citadels devoted to the storage of data – or using already built data centers like Fortrust or Equinix – IBM held back, and the move worked brilliantly.[read more]

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The White House Recently Completed a Study on Big Data Privacy: Do You Care?

July 16, 2014 by Tamara Dull
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The Big Data MOPS Series.

With today’s big data technologies, it’s becoming easier to re-identify individuals from this anonymized data. Programming techniques have been and continue to be developed to pull these anonymized pieces back together from one or more data sets.[read more]

Data Controls and Customer Loyalty: How Big Companies Keep Clients

July 16, 2014 by Kristen Paral

Data controls and customer loyalty.

Data controls may go hand-in-hand with maintaining accurate financial information and compliance reports, but IT leaders from some of the nation’s biggest enterprises say they also use controls for something else: Customer retention.[read more]

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The Rule of Three Works for IT

July 14, 2014 by Paul Barsch

Risky Business column.

The rule of three is a teaching, writing or presenting device where a key concept is broken into three easy to remember pieces. Does the rule of three apply to the fields of technology and business? Going forward, let’s be sure to use more tricolons in our training materials, internal presentations and customer whitepapers.[read more]

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Retail is Dead. Long Live Retail!

July 14, 2014 by Charles Settles

Using data for retail.

Walmart has several strategies to grow their ecommerce operation. Their distribution system is already the model upon which others are built — including Amazon’s. They have already been leveraging their supply chain management system, built on collaborative, vendor-managed inventory, to secure their place as the largest retailer in the world.[read more]

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Who Owns the Data? Well, It’s Complicated

July 11, 2014 by Tamara Dull

The Big Data MOPS Series.

I don’t know if Edward Snowden – the NSA contractor turned whistleblower currently living in exile - is a hero, traitor or a schmuck. What I do know is that he has brought the data issue much closer to home for me as a consumer and a U.S. citizen. It has left me scratching my head and wondering, “Who owns my data, anyway?”[read more]

The Federal Government Should Fund More Data Pilot Projects

July 8, 2014 by Travis Korte

Data pilot projects.

If the federal government wants to use data to “solve problems, improve well-being, and generate economic prosperity” on a national scale, as the White House wrote in a recent report, it must start at the local level. Cities and states offer fertile soil for data pilot projects, and the knowledge gained from these projects can lead to insights that apply far beyond their origins.[read more]