Sign up | Login with →

Big Data

exclusive

Big Data News Bulletin: The Stories You Can't Miss in Feb/March 2015

February 26, 2015 by Bernard Marr

Big data news bulletin.

Barack Obama is said to have hand-picked D J Patil as the US Government’s first ever Chief Data Scientist. Patil made his name working for a long list of Silicon Valley tech companies including Paypal, Skype, LinkedIn and Ebay.[read more]

Market Research and Big Data: A Difficult Relationship

February 23, 2015 by Istvan Hajnal

Market research & big data.

My advice to the market research world is to stop conceptualizing so much when it comes to Big Data and Data Science and simply apply the new techniques there were appropriate.[read more]

exclusive

Big Data and Mobile Gaming

February 20, 2015 by Jessica Oaks

Mobile gaming.

Electronic gaming as a whole is now valued at more than 90 billion dollars and the mobile gaming segment is poised to overtake the console industry in the worldwide market as soon as this year. Clearly this is a time of big changes in the gaming sphere. Mobile gaming is blowing up, games are cheap and plentiful, and in many ways there has never been a better time to be a player.[read more]

Securing Data Vital to Personalized Customer Experiences

February 20, 2015 by Natalie Lehrer

Securing data.

Personalization, the killer user engagement feature, is built on trust and data security. User data, displayed on websites and available through secure APIs, is the new pivot for enterprise IT that will drive the evolution of security practices and customer engagement in 2015 and beyond.[read more]

exclusive

Using Cloud and Big Data to Augment Your Sales Numbers

February 18, 2015 by Anand Srinivasan

Sales.

The benefits of cloud and cloud computing for sales teams is not immediately apparent. The use of cloud and big data in this aspect are still in the nascent stage and have the ability to revolutionize industries in future.[read more]

What Do I Do With All This Data?

February 14, 2015 by Larisa Bedgood

So much data.

“What do I do with all this data?!?” Time and again, we hear this from marketers across all industries. While there is plenty of content and “How-To Guides” published about Big Data, digital marketing, and social media, just grappling with the data you already have at hand continues to be a challenge for many companies.[read more]

Is Your CEO Out of Touch or Being Misled?

February 13, 2015 by Bill Franks

Circle of data.

In January, The Economist revealed the results of a major study aimed at identifying how businesses that are successful at being data-driven differ from those that are not. Some of the findings are quite expected, and there are a few surprises. For the most part, data-driven organizations seem to be doing a lot of the very things you’d expect: providing wide access to data, supporting the use of data for decision making, support from the top, etc.[read more]

exclusive

PII, Anonymized Data, and Big Data Privacy

February 11, 2015 by Tamara Dull

The Big Data MOPS Series.

Did you know that most Americans (87%) can be uniquely identified from just three pieces of personal data: a birth date, five-digit zip code and gender? Sort of disconcerting, right?[read more]

How to Position Big Data

February 11, 2015 by Martyn Jones

Position big data.

Fueled by the new fashions on the block, principally Big Data, the Internet of Things, and to a lesser extent Cloud computing, there's a debate quietly taking please over what statistics is and is not, and where it fits in the whole new brave world of data architecture and management. For this piece I would like to put aspects of this discussion into context, by asking what 'Core Statistics' means in the context of the DW 3.0 Information Supply Framework.[read more]

exclusive

Moving Towards a Fully Mobilized Workforce

February 10, 2015 by Rick Delgado

Mobilized workforce.

As a result, they don’t think to protect them, making them vulnerable to external cyber attacks. A great range of enterprise apps will need to be introduced, with the right amount of security, before people can fully switch to mobile.[read more]

exclusive

How Big Data Is Revolutionizing the Credit Scoring Industry

February 9, 2015 by Anand Srinivasan

Credit score.

It will be a while before such disruptive new technologies make their way to mainstream lending via banking institutions. At present, most companies owning such alternate credit worthiness measurement systems have their own lending infrastructure. The next decade should see such technologies find greater adoption among banks.[read more]

Big Data Research Agenda and Trends Are Bolder in 2015

February 9, 2015 by Mark Smith

Big data research.

Big data has become a big deal as the technology industry has invested tens of billions of dollars to create the next generation of databases and data processing. After the accompanying flood of new categories and marketing terminology from vendors, most in the IT community are now beginning to understand the potential of big data. Ventana Research thoroughly covered the evolving state of the big data and information optimization sector in 2014 and will continue this research in 2015 and beyond.[read more]

How the Internet of Things Will Change the Workplace

February 8, 2015 by Jon Smith

IoT.

The Internet of Things is set to revolutionise life at home and at work. In business, this huge network of connected or ‘smart’ devices has the potential to save time and resources, and create new opportunities for growth.[read more]

exclusive

Why Are Mid-Market Companies Waiting to Embrace Big Data?

February 7, 2015 by Mithun Sridharan
1

Big insight.

Though many companies endorse the potential benefits of Big Data, very few are actually giving this development some serious thought. Particularly, many mid-market companies view this trend with much skepticism and closely seek confirmation from their risk affine industry peers. Among the numerous factors that hamper Big Data adoption in this sector, the most dominant is the Penguin Effect.[read more]

exclusive

Why the Future of Digital Asset Management Hinges on Big Data

February 6, 2015 by Anand Srinivasan

Steve Jobs.

Lately, the scope of digital asset management tools has been growing from merely storing and cataloguing data to integrate with transactional business intelligence and analytics tool to provide more useful information.[read more]