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The Amazing Ways Big Data Is Now Used in HR

July 22, 2014 by Bernard Marr

The Big Data Guru column.

Employees are a both a business’s greatest asset and its greatest expense. One company offering unique solutions to help others tackle this challenge is Evolv, and in this post I will have a look at what they do, and why it’s an important – but controversial - example of big data analysis driving business growth.[read more]

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Banking on Hadoop: 7 Use Cases for Hadoop in Finance

July 20, 2014 by Michele Nemschoff

Finance. 

The bottom line is that all enterprises, especially financial firms, need to use big data and Hadoop technologies to their fullest potential now, particularly with the overwhelming amount of data and transactions amassed on a daily basis In order to remain competitive and maintain current customers while attracting new ones, financial firms should start planning to utilize big data.[read more]

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The Impact of Big Data on Linguistics

July 9, 2014 by Gil Allouche

Big data and linguistics.

Linguistics is an area that is constantly changing from one day to the next. There’s no stopping the evolution of language, and with the web and social media the speed at which it’s evolving has increased dramatically. There are so many contributing factors to language that impact how and when it changes that it can be extremely difficult to track and completely understand what about the language is changing and why it’s changing.[read more]

Combining Text Analytics with Voice-to-Text

June 19, 2014 by Rami Nuseir

Text analytics with voice-to-text.

What if, every time anyone gave you an opinion, it was recorded and transcribed with voice-to-text technology? Then the transcription was subsequently analyzed with text analytics software, and the results were sent back to you? That would be amazing.[read more]

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How Big Data Will Change Marketing Forever

June 17, 2014 by Bernard Marr
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The Big Data Guru column.

Companies have been collecting data on us for decades, but since we all went online - and in particular since we got social online - the amount we give away about ourselves and the number of ways a business can exploit that information, have exploded.[read more]

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WOW! Big Data at Google

June 3, 2014 by Bernard Marr

The Big Data Guru column.

Google has not only significantly influenced the way we can now analyze big data (think MapReduce, BigQuery, etc.) – but they probably are more responsible than anyone else for making it part of our everyday lives. I believe that many of the innovative things Google is doing today, most companies will do in years to come.[read more]

Why Text Analytics Is Important in Search

May 28, 2014 by Mekkin Bjarnadottir

Text analytics and search.

Choosing the right keywords for search is the most important component of getting the results you’re looking for. Everyone knows this, but it’s easier said than done. Even with the most well thought out keywords, search results don’t always deliver what you’re expecting.[read more]

Clarabridge Gets Engaged: A Report from the Customer Connections Conference

May 20, 2014 by Seth Grimes

The Customer Connections Conference.

The Clarabridge Customer Connections (C3) conference has gotten to be a thing for me. There can't be more than a handful of people, beyond company co-founder and CEO Sid Banerjee and me, who have attended all six C3s, dating back to the fall of 2008. 2014's Clarabridge C3 conference showcased the customer-experience evolution from measurement to engagement.[read more]

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Big Data, Analytics and Criminals

May 13, 2014 by Bernard Marr
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The Big Data Guru column.

To a criminal, life must have seemed so much simpler before the advent of big data. This post looks at how big data and analytics are used to fight crime. Video analytics, DNA analysis and face recognition systems are all new technologies that might help to eliminate crime as we know it.[read more]

That's Sick! Text Mining and Words with Multiple Definitions

May 5, 2014 by Scott Van Boeyen

Text mining.

Let's take a step back, how can humans tell which "sick" we are talking about? Humans get help from things like: body language, the tone of the communicator's voice, eye contact, facial expression, as well as cultural symbols like clothing, hair style, and location.[read more]

Analytics, Semantics & Sense: Q&A with Marie Wallace, IBM

May 2, 2014 by Seth Grimes
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Marie Wallace, IBM.

IBM analytics strategist Marie Wallace on about natural language processing, sentiment, machine learning, and opportunity. "Having spent the last several years focused on social analytics, its not going to be surprising when I suggest that the biggest piece of missing information isn't the content itself but the meta-data that connects various pieces of content into a cohesive story."[read more]

Analytics, Semantics & Sense: Q&A with Elliot Turner, AlchemyAPI

April 29, 2014 by Seth Grimes

Elliot Turner, AlchemyAPI

Companies always want to know what consumers will buy and when they will buy it. But Intent Mining is still in its infancy. Today, it is easy to classify the topics and sentiment of an individual post, or roll up how Twitter feels about the top entities extracted from a real-time hashtag feed.[read more]

Harvard Gets Access to Twitter Data Stream to Predict Foodborne Illness Outbreaks

April 24, 2014 by Cameron Graham

Twitter data. 

Harvard Medical School, in partnership with the Boston Children’s Hospital, recently secured a research grant to help them find new ways to track outbreaks of foodborne illnesses. Unlikely most grants though, this one isn’t a monetary award, nor did it come from a government agency or research foundation. Instead, the reward is access to tweets.[read more]

How Text Mining Can Help Your Business Dig For Gold

April 5, 2014 by Seth Redmore

Text mining.

Your customers want to communicate with you. Humans communicate in a wide variety of ways – body language, eye movement, intonation of speech, hand gestures, use of color and clothing. There is no system on earth that can yet capture all of the wide bandwidth of communication that we all use, as we go through our days.[read more]

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Is Big Data Under Threat by New Internet Magna Carta?

April 1, 2014 by Bernard Marr

The Big Data Guru column.

Big data can deliver mouthwatering value to companies and society, but the NSA revelations about spying on people as well as allegations that large corporations are snooping on customers has tainted the reputation of big data analytics. A growing number of people are now calling for a new Magna Carta for big data, but would that spell the end of the big data movement or a new beginning?[read more]