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Book Review

Let the Computers Calculate and the Humans Cogitate

August 19, 2013 by MIKE20 Governance Association

In his book Emergence: The Connected Lives of Ants, Brains, Cities, and Software, Steven Johnson discussed how the neurons in our human brains are only capable of two hundred calculations per second, whereas the processors in computers can perform millions of calculations per second.[read more]

Keep Off My Big Data

July 22, 2013 by Justin Hay

Much of Big Data’s utility is derived from its bigness. It’s in the aggregate rather than the specific that value is being extracted. It doesn’t matter that Sally Cinema-goer Googled Twilight before it opened – what’s important is that 10 million other people also Googled it.[read more]

Book FAQ: Is the Book “Predictive Analytics” Only for Experts? No!

July 2, 2013 by Eric Siegel

Predictive Analytics (Forbes)

Many ask whether my book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, is at the right level for their needs. Is it too advanced? (Quick answer: definitely not.) Will it instruct me on how to execute on predictive analytics? (Not directly – it is an industry primer rather than a "how to.")[read more]

Is My Data Really Mine?

May 31, 2012 by Benjamin Harden

As a data professional, I get excited about combining data in new ways and delivering insight that was previously not available.  As a consumer and user of technology, it is disturbing to know how my information is being used[read more]

Social Business By Design: Transformative Social Media Strategies for the Connected Company

April 24, 2012 by Bob Gourley

What excites me about this book? It provides a way for us all to tap into the same game-changing ways of operating that leading companies like SAP, Proctor & Gamble, Ford and IBM use to drive market leading levels of innovation, growth and revenue. This is a great guide to how to run a business, large or small, in the era of social media. It is also a great read as a hedge against disruption yourself (you better read this book or you will get disrupted by those others who are reading the book).[read more]

Data Mining Book Review: The Value of Business Analytics

April 13, 2012 by Sandro Saitta

Today’s book review is about The Value of Business Analytics – Identifying The Path to Profitability, from Evan Stubbs. I won’t keep any suspense: the book is excellent! It’s a must have for any person trying to apply analytics within a company. The book is published by Wiley/SAS, but don’t worry, there is no promotion of SAS...[read more]

Three Points on Small Data and Data-Driven Decisions

March 29, 2012 by Erica Driver

This week business analytics guru Tom Davenport (author of Analytics at Work, 2010, and Competing on Analytics, 2007) published an article on the Harvard Business Review blog titled, “Even Small Data Can Improve Your Organization’s Judgment.” In this post he makes three points, all highly relevant to Business Discovery.[read more]

Data Mining Book Review: Handbook of Statistical Analysis and Data Mining Applications

March 12, 2012 by Sandro Saitta

Several applications are detailed: aviation safety, unsatisfied customers, credit scoring and process control among others. Whatever your field of application is, you will find useful examples in the book.[read more]

Analytics Projects Are Like Skiing Through Moguls?

February 27, 2012 by Timo Elliott

View this video to see why analytics and business intelligence projects can be like skiing through a mogul field! (fast changes of direction, radical failure, etc.). Lots of parallels between my vocation and my vacation? (groan).[read more]

Data Mining Book Review: Decision Management Systems

January 16, 2012 by Sandro Saitta

I recently read the last book from James Taylor, Decision Management Systems: A Practical Guide to Using Business Rules and Predictive Analytics. As a data miner, I was interested by the subtitle of the book. Although, the book is really well written, I’m a bit disapointed regarding the content for someone in analytics. I was expecting...[read more]

Platform is in the Eye of the Beholder

January 1, 2012 by Julie Hunt

My friend and colleague Phil Simon recently published a new book called The Age of the Platform. I know from conversations with Phil that his new book is a personal journey to explore a very large and significant topic for which Phil has a lot of passion:  how business technology must evolve to provide the value and functionality...[read more]

Are You Transformed? The MIT Report on Analytics

December 2, 2011 by Erica Driver

"Are you building a business case for further investments in business analytics? If so, the quarterly journal MIT Sloan Management Review, in collaboration with the IBM Institute for Business Value, recently published a research report called, 'Analytics: The Widening Divide.'”[read more]

Data Mining Book Review: Data Mining and Statistics for Decision Making

October 31, 2011 by Sandro Saitta

The French also have their data miners and more particularly their data mining authors. Stéphane Tufféry is one of them.In 2008 he authored the book “Data Mining et Statistique Décisionnelle” which has been translated in English in 2011 (a huge work according to the size of the book – more than 680 pages – done by Rod Riesco). The...[read more]

Book Review – Agile Business Rules Development

October 4, 2011 by James Taylor

"With this book, Jerome and Hafedh have written more than just a complete guide to ABRD. This book provides an introduction to business rules and to the ABRD methodology. It discusses key ABRD topics like rule harvesting (from elicitation to analysis) and rule prototyping and design."[read more]

Book Review: Social Media Analytics by Marshall Sponder

September 21, 2011 by Jennifer Roberts

"Marshall spends a fair bit of time defining influence and influencers and some tools for measuring and monitoring key members of your audience. The case studies are excellent and provide an important tactical view into rigor that is required to create and manage a successful social media monitoring strategy."[read more]