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Data Warehousing

Unify Brand, Agency, and Technology Efforts with Your Customer Data

December 21, 2014 by Rishi Shah

Park City, Utah.

While it may be a new concept for brands, owning and controlling your customer data does not need to be as daunting as it sounds. It’s as straightforward as listing your priorities, looking at what you’re bringing in-house from the agency, finding a technology partner that breaks down barriers instead of erecting them, and asking for data in its raw format so that you can use it, grow it and benefit from it.[read more]

How to Stay Out of Cash Flow Crises Using Cash Position Analysis

December 10, 2014 by Keith Peterson

Cash position analysis.

Cash flow is the lifeblood of every company. Diligent financial analysis, including the Cash Position Waterfall, is an essential component to monitoring the current health of your business. However not all of us are financial analysts who like to wade through detailed spreadsheets.[read more]

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Changing Your Mind About Big Data Isn’t Dumb

December 8, 2014 by Paul Barsch

Risky Business column.

While big data technologies have enjoyed plenty of hype, there’s a new reality setting in regarding getting more value from big data investments. With this in mind, it's OK to step back for a moment, pause your programs for a time if necessary, and—yes, even change your mind about big data.[read more]

iBeacons, Retail and Information Overload: How Macy's Is Kickstarting Retail's Data Warehousing Needs

November 19, 2014 by Tracey Wallace

Macy's

Macy’s is using iBeacon technology in combination with Shopkick, a location-based coupon dispenser app used by top national retailers, to finally capitalize on what those in the big data and Internet of Things industries have said was long coming: an offline data-driven retail experience.[read more]

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Reviewing the Benefits and Drawbacks of Flash Storage

November 12, 2014 by Rick Delgado

flash storage

It’s become clear that flash storage is trending upward and may one day become the dominant storage option for individuals and businesses. With this in mind, it’s important to note why flash storage has increased in popularity while also examining the drawbacks that might prevent it from receiving universal adoption.[read more]

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Storytelling with the Sounds of Big Data

November 10, 2014 by Paul Barsch

Risky Business column.

Trying to internally “sell” the merits of a big data program to your executive team? Numbers and facts probably won’t make the sales pitch complete. You will also need to appeal to the emotional side of the sale by incorporating the sounds of big data.[read more]

Spotlight on SiSense: BI Without the Bandwidth

October 9, 2014 by Shawn Gordon

Spotlight on SiSense.

I was at DataWeek/API World in mid-September 2014 (last week at the time of this writing) and saw some interesting things, almost entirely around Big Data. The two items that stood out for me, were the Graph DataBase system Neo4j (which I wish I had time and a reason to dig into more), and SiSense, who absolutely blew my mind.[read more]

Data Ownership Ushers in Dawn of the Private API

October 8, 2014 by Tracey Wallace

Data ownership.

Twitter, once the industry leader in the public API space, announced their public API 2.0 version, which is much more restrictive toward third-party developers, and is causing the shuttering of multiple startups including the popular TwitPic. Essentially, Twitter is attempting to drive more users to adopt the company’s own channels by restricting third-party users like TwitPic, ultimately resulting in better monetization and control for Twitter itself.[read more]

Descriptive, Predictive, and Prescriptive Analytics Explained

October 8, 2014 by Ray Major
1

Analytics explained.

With the flood of data available to businesses regarding their supply chain these days, companies are turning to analytics solutions to extract meaning from the huge volumes of data to help improve decision making.[read more]

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Hadoop in Advertising & Media: Is Data Analytics Making Old Media New?

October 1, 2014 by Sameer Nori
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Hadoop in advertising and media.

Imagine the chance to truly connect with a customer. Imagine if you knew what movies and television shows they watched, and not only when, but how often. Imagine knowing what screen they watched it on and how they shared it socially. Imagine knowing what they like, or dislike, and knowing it in real-time.[read more]

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5 Big Data Hadoop Use Cases for Retail

September 30, 2014 by Sameer Nori

Hadoop for retail.

How does Apache Hadoop help retailers? Apache Hadoop is not just a data storage and processing framework - it is an transformational platform, especially for retailers who want to analyze customer data and improve revenues and the general customer experience.[read more]

Intelligence Input = Sales Output

September 3, 2014 by Ray Major

Test of time.

In my experience many tech professionals, especially the executive ranks, consider themselves forward-thinkers, early adopters, one or two steps ahead, dispensers of wisdom. “If companies or consumers would just take our advice and buy our product or license our app, businesses would run better, people would be happier.” Or some variation on that theme.[read more]

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5 Powerful Ways Retailers Can Leverage Big Data and Hadoop

August 30, 2014 by Michele Nemschoff
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Leverage big data and Hadoop.

Big data isn’t just for developers and analysts in the technical arena. In today’s digital age, big data has become a powerful tool across industries. In fact, many retailers are experiencing major growth thanks to the big data industry. According to research by Monetate, retailers have big plans in store for big data. Let’s take a look at big data initiatives throughout the retail industry.[read more]

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Building Information Technology Liquidity

August 25, 2014 by Paul Barsch

Risky Business column.

In the financial world, liquid assets can allow companies to react and capitalize on market opportunities. Liquidity in IT means that companies have enough extra compute firepower, people resources and are agile enough with IT processes to respond to unplanned events and demand, in whatever shape, form or order they arrive.[read more]

Supply Chain Business Intelligence Is More Than Just Technology

August 20, 2014 by Ray Major

Supply chain BI.

Interestingly the technology implementation requires the most hard dollar costs, and returns the least in terms of ROI. The real value in Holistic BI is in garnering the corporate buy in or, in other words, training the people to make better data-driven business decisions based on the data.[read more]