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Data Quality

Data Controls and Customer Loyalty: How Big Companies Keep Clients

July 16, 2014 by Kristen Paral

Data controls and customer loyalty.

Data controls may go hand-in-hand with maintaining accurate financial information and compliance reports, but IT leaders from some of the nation’s biggest enterprises say they also use controls for something else: Customer retention.[read more]

Data Collection 101: Where Is Your Data Coming From?

July 15, 2014 by Tracey Wallace

Where is your data coming from?

Data verbiage is confusing at best and nonsensical at worst. Big data implies little other than amount. Identity data implies little more than behavior. And data scientist implies little else than data mining which implies an abundance of code and algorithms, to say the least.[read more]

Empowering the Business Ecosystem with Business Intelligence [VIDEO]

June 30, 2014 by Ray Major

The BIg IDEA video series.

There is a lot of information that resides in a company's database that can be very useful to vendors, suppliers, distributors and more. By providing this data to the right people, you now enable them with the ability to make better business decisions based on understandable, easy-to-use information.[read more]

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What does Whale Vomit have in Common with Big Data and Analytics?

June 5, 2014 by Ray Major

Whale vomit and value.

Many businesses are figurative whales. They create voluminous amounts of data as a by-product of just existing as a business. Some of the data they collect is valuable to them but, in most cases, they are unaware that much of the data that they collect might have significant value to others. It just sits there unused in the bowels of some centralized data center.[read more]

Data-Driven Journalism Will Save Democracy and Your Identity, Too

June 3, 2014 by Tracey Wallace

Data-driven journalism.

Today, with the emergence and prevalence of big data, journalism is ever-more at the front lines, fighting for proper data use for the public as well as within the journalism field itself. In the industry, this is known as data-driven journalism — a type of writing and reporting, though historically always a part of the journalistic process, that involves using analytics, numbers, point of information to tell a wider, yet more relevant narrative.[read more]

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When Ideology Reigns Over Data

June 2, 2014 by Paul Barsch

Risky Business column.

Increasingly, the mantra of “let the data speak for themselves” is falling by the wayside. There are dangers to reputations, companies and global economies when researchers and/or statisticians either see what they want to see—despite the data, or worse, gently massage data to get “the right results.”[read more]

Big Data Isn’t Just a Product of the Internet, It Is the "New Internet

June 2, 2014 by Tracey Wallace

The "new" Internet.

It isn't only the mobile web accounting for our boom in mobile Internet usage. After all, browsers like Safari or Chrome are merely two apps in a sea of mobile apps available for mobile consumers. Instead, it is the popularity of apps in general, specifically social media apps, that are the driving force behind such high usage of mobile Internet.[read more]

Is Your Data Quality Boring?

Bored yet?

Let’s be honest here. Data Quality is good and worthy, but it can be a pretty dull affair at times. Information Management is something that “just happens”, and folks would rather not know the ins-and-outs of how the monthly Management Pack gets created.[read more]

True Data-Driven Decision Making Requires Smart, Honest Data Collection Strategies

May 21, 2014 by Tracey Wallace

Data-driven decision making.

Data collection best practices remain an important, if not vital part, of your data-driven decision making policies. Without maintaining user trust via collection transparency and security, even the most resilient data-driven decision making strategy will fall short.[read more]

Securing Big Data for the Future: Why You Need a Data Rights Management Platform

May 6, 2014 by Tracey Wallace

Data.

In the big data field, transparency and security are the "play it safe" words used by every organization looking to get a foot in door. However, what those words mean offline are honesty and integrity. And as we all know, staying true to those core values are much harder, always, than ever expected.[read more]

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5 Things Every Company Should Do to Cover Their Assets

April 29, 2014 by Kristen Paral

Prevent data theft.

Big data breaches, stolen credit card information and leaked personal data. When it comes to protecting your customers, how effectively and efficiently are you keeping a lockdown on your greatest assets? It’s called data governance, and having an operational strategy to maintain the integrity of an enterprise’s information is crucial.[read more]

Is Your Company Ready to Deploy Business Intelligence Intelligently?

April 22, 2014 by Ray Major

Ready to deploy BI?

Although the majority of data-driven enterprises may have or use BI software or systems, a recent survey we took of IT executives revealed that there is a vast difference between having BI and using BI to the company’s full advantage. There is an even larger chasm between the cost to implement BI and the value realized from those efforts.[read more]

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The Billboard Problem: Why Intelligent Ads Only Live Online, for Now

April 18, 2014 by Samantha Meckler

Billboard.

For centuries, billboard ads have been an ambiguous but undoubtedly treasured way to convert eyeballs into customers. Data-driven business decisions are becoming the way of the world -- and no longer just in theory, so 'guessing as proof' metrics will continue to be exactly what they always have been -- ambiguous and nostalgic.[read more]

Disaster DIY: The Argument to Build or Buy Data Integrity Controls

April 17, 2014 by Kristen Paral

It’s a question of “build versus buy” and the answer is fairly straightforward. When it comes to end-to-end data accuracy – not to mention valuable reporting and dashboard tools – building your own software to monitor data integrity could be a Disaster DIY project of its very own.[read more]

Data Collection Made Simple [VIDEO]

April 17, 2014 by Tracey Wallace

Simple data collection.

Activation apps put the power of smart data collection into the hands of executives, while maintaining user security and privacy. The concept is simple: allow companies to utilize social authentication absolutely anywhere they so chose to collect identity data information in less than half and hour, and without having to involve a tech team.[read more]