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Data Mining

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What's the Difference between Desktop BI and Solution BI?

May 17, 2013 by Jim King
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A tale of two BIs

All modern Information Technologies which are capable of improving the enterprise competitiveness fall in the scope of BI, such as ERP, CRM, Reporting tools, Data Computing, Statistical Analysis, Data Mining, OLAP, and ETL, etc. They can be divided into two categories: Desktop BI and Solution BI.[read more]

Data Variety: What It's All About

May 14, 2013 by Ling Zhang
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data variety / shutterstock

Data variety stands out from the three Vs of big data from the report of the big data survey conducted by NewVantage Partners in 2012. One of the survey results shows companies focusing more on data variety instead of data volume both now and in the next three years.[read more]

The Journey from Big Data to Big Promise

May 13, 2013 by Ling Zhang
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Big Data journey / shutterstock

While much around big data remains hype, many companies are in the fledging stages of drawing value from their big data corpus, and given an army of discussions and opinions around the topic, it’s still hard to find a clear roadmap to arrive at the Big Promise.[read more]

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Is Facebook Taking Big Data Analytics Too Far?

May 2, 2013 by Bernard Marr
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Facebook & big data analytics

Facebook has massive data analytics capabilities and it has a lot of data - big data. It has our personal details, our likes, our updates, our pictures and videos. However, my big question here is: are they overstepping the mark by exploiting this (even very personal) data?[read more]

Hadoop Toolbox: When to Use What

April 27, 2013 by Mohammad Tariq
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Hadoop toolbox

Hadoop and Big Data have almost become synonymous. But Hadoop is not just Hadoop now. Over time it has evolved into a big herd of various tools, each meant to serve a different purpose. But glued together they give you a powerpacked combo. Here's my short intro to some very useful tools.[read more]

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Data by the Book: You Don't Know What You've Got Until It's Gone

April 26, 2013 by Michael Askin
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Predictive analytics for retail (Image Source)

Here's a true business success story that sheds bright light on the awesomeness of big data. It substantiates the notion that you should store every last iota of data – because you don’t know every pattern [read: opportunity] that might be found or explored.[read more]

Can We Automate Data Mining?

April 15, 2013 by Sandro Saitta
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Automated data mining?

Can data mining be automated? To find an answer, we need to analyze the different phases of data mining and estimate which one can be automated. For this purpose, I have chosen the CRISP-DM methodology (I guess any other data mining process would lead to similar conclusions).[read more]

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The Big Data Security Transformation

April 12, 2013 by Marcus Weems
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big data security

Today's security systems still have long ways to go before being fully integrated in true Big Data sense. Security professionals need to be able to get increasing value from the data they already collect and analyze, on top of the data they still are not getting. Here are some key considerations.[read more]

Democratizing Data with Decision Management

April 11, 2013 by James Taylor
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decision management: democratizing data (shutterstock)

Democratizing data cannot just mean helping more knowledge workers have more fun with their query and visualization tools. It has to mean democratizing data-driven decision making throughout the organization, and that will take a new generation of decision-making systems.[read more]

Selecting Big Data Sources for Predictive Analytics

April 8, 2013 by Meta S. Brown
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big data sources / shutterstock

Why is big data valuable? Because it’s big? Not really. The value of any dataset is determined by the quality of information you can extract from it. The key to value in big data is the detail. In other words, the value of big data is in the small stuff.[read more]

Big Data and the Big Opportunity to Reform Education

April 4, 2013 by Ana Andreescu
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Big Data education opportunities

Students, from enrollment to grades to the clubs they join, generate as much data as any of us. Schools are already working towards using this data to improve education, the way they handle different student demographics, and even the way they research fields like literature.[read more]

Are Data Scientists Overpaid?

March 29, 2013 by Vincent Granville
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data scientists in natural habitat

Am I overpaid if I can deliver the leads with a higher margin and lower price? At the end of the year, my revenue after cost is far above the $133k mentioned by ZDNet, yet I don't feel overpaid, and my clients don't feel that our service is expensive - if they did, they would stop working with us.[read more]

Lots of Data Does Not Equal "Big Data"

March 29, 2013 by David Smith
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Lots of data does not necessarily equate to “Big Data." To my way of thinking, the single most important capability to implement in any large scale data platform that is going to support sophisticated analytics is the ability to quickly construct, high quality random samples.[read more]

The New Predictive Profession: Odd Yet Newly Legitimate [BOOK REVIEW]

March 27, 2013 by Eric Siegel
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Predictive analytics

Eric Siegel's new book, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, recasts the subject in a form that is “mapped” more closely to common perceptions of what we do in our brains and why we do it. Here's a review, written by Dr. Robert Nisbet.[read more]

How Web Analytics Can Help Your Business

March 26, 2013 by Michael Cohn
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Web analytics

Successful marketing is about understanding and appealing to your customer. Knowing how to provide what they want can be the difference between staying ahead of the game and falling behind. Web analytics tools can be extremely powerful when it comes to increasing this understanding.[read more]