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More Than Just a Title: How to Identify a Data Scientist

May 27, 2015 by Linda Burtch

Data scientists apply sophisticated quantitative and computer science skills to both structure and analyze massive unstructured data sets or continuously streaming data, as well as derive insights from the data and prescribe action. The depth of their coding skills distinguishes them from other predictive analytics professionals, and allows them to exploit data regardless of its source, size, or format.[read more]

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Is This the Biggest Big Data Company You Have Never Heard of?

May 26, 2015 by Bernard Marr

The Big Data Guru column.

In this post I take a look at another company that has put Big Data at the heart of its business. This time I’m taking a look at Acxiom – sometimes called the biggest company you’ve never heard of! You may not have heard of them – but it’s more than likely they’ve heard of you. As the world’s largest processor of consumer information, Acxiom has made a fortune from working out new ways of profiling customers.[read more]

Top Big Data Challenges Revisited

May 26, 2015 by Timo Elliott

There’s a lot of new technology to master, and it’s changing fast. There are new in-memory platforms like SAP HANA and open source projects like Hadoop and Spark. There are new techniques such as graph databases, text analytics, spatial processing, machine learning, and many more.[read more]

How to Ensure Protection of Critical Business Data

May 26, 2015 by Peter Davidson

Hackers and digital scam artists who make a living out of stealing sensitive business related information from corporate computers have been in existence for as long as the internet has existed. Trade secrets and classified e-mail threads are often published online and sold to the highest bidder by these hackers, which can cause incalculable damage to the reputation and wellbeing of the company in question.[read more]

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Growing Your User Base Using Mobile Analytics

May 22, 2015 by Patrick Gerald

No good business succeeds without analytics. This can be as simple as measuring a store’s walk-ins versus converted customers, or analyzing period earnings YoY. The mobile market is exploding and if developers wish to capitalize on this movement they'd better learn how to leverage analytics platform, improving user experience along the way.[read more]

Were the Election Polls Marred by Poor Quality Data?

May 22, 2015 by Martin Doyle

Election polling companies are reliant on various types of data to come up with accurate predictions. Like any business, they must apply quality control to their data. They must cleanse it, eradicate errors and duplicates, and ensure their contact records are up to date. They need to ensure they don’t call the same person twice, and they must encourage people to give accurate data in response.[read more]

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Why the Chief Data Officer is the Hottest Job of the 21st Century

May 20, 2015 by Jeff Brown

Cheif data officer.

In 2012, Harvard Business Review boldly named the Data Scientist “The Sexiest Job of the 21st Century.” In 2013, reporters at CNBC gave the same nod to data analysts, saying it was one of the most sought-after positions. Even U.S. Secretary of Commerce Penny Pritzker came out praising the Chief Data Officer (CDO).[read more]

In-Memory Analytic Databases Are so Last Century

May 20, 2015 by Paige Roberts

In-memory analytic databases.

In an article written last year by an industry analyst that I respect, IDC’s Carl Olofson, he gave the impression that in-memory analytics are the wave of the future, the new paradigm for high performance analytic databases. He said, “embrace the new paradigm and plan for it.” For once, I didn’t agree with him.[read more]

What Is Your Life Like in the Cloud? [INFOGRAPHIC]

May 20, 2015 by Sam Bowling

 Life in the cloud.

In today’s digital world there are so many things you can do with the cloud. Cloud computing is quickly becoming the norm for businesses and personal users alike. As a cloud hosting provider, SingleHop is trying to educate users about how the cloud works and how it can be useful for everything from streaming your favorite music and videos, to working remotely from the beach.[read more]

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How to Pivot Your Data

May 19, 2015 by Sai Gundavelli

More than a decade ago, the enterprise was a very different place. Companies had challenges dealing with data growth - application performance issues, growing storage costs, and dealing with application upgrades. Data became more manageable over time, with the introduction of solutions like data archiving. However, the needs of the enterprise are no longer met by standard data archiving.[read more]